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Offset card fees without hurting your margins

Card processing fees quietly eat into profit on every transaction. Raising prices risks customer pushback. Absorbing the cost adds up fast.

SuperSonic POS helps merchants use dual pricing to recover processing costs automatically at checkout with clear cash vs. card pricing, built-in POS logic, and compliance support.

Woman holding a payment card

Card fees don’t have to come out of your pocket

Dual pricing allows you to offer two clearly displayed prices:

Stack of shiny gold coins with sparkles
Cash price
Lower
3D wallet holding green credit cards
Card price
Includes processing cost

Instead of cutting into your margins, card-related costs are built into the card price while cash customers benefit from lower pricing.

With SuperSonic POS, this happens automatically across your store.

Man in a black t-shirt in front of tobacco product shelves at a smoke shop

"I've saved thousands of dollars in processing fees with SuperSonic."

Mohammad Hijaz
Mohammad Hijaz, Owner at Vape Cave

Protect margins without raising prices

Processing fees are unavoidable, but how you handle them is a choice.

Businesses use dual pricing to:

  • Offset card processing costs
  • Protect margins without raising base prices
  • Stay competitive with clear cash pricing
  • Eliminate manual fee calculations at checkout
Cash and card payments flowing into a merchant wallet while margins stay protected

Built-in compliance, handled for you

Dual pricing only works if it’s done correctly. SuperSonic POS is designed to help merchants stay compliant without managing the details themselves.

Compliance made simple:
Price tag with padlock icon representing locked pricing
Clear pricing displayed on shelves and at checkout
Invoice and cash icon representing billing
Customer notices posted at the counter and store entrance
Banknote with exchange arrows icon representing cash flow
Dual pricing stickers provided for required signage
Banknote and numeric keypad icon
POS-driven calculations ensure accuracy every time

Pricing rules are applied consistently so there’s no confusion for customers and no risk for your business.

Dual pricing with SuperSonic Pay

Dual pricing works best when payments and POS are fully connected.

SuperSonic Pay offers flexible processing options designed to fit how your business operates.

No hidden fees. No surprise charges. Just straightforward pricing built into your POS.

Checkout screen accepting Visa and Mastercard card payments
SuperSonic POS logo orbited by retail icons for sales, payments, and reporting

Is dual pricing right for your store?

Dual pricing works best for high-volume, card-heavy retail environments where margins matter and transparency is key.

If card fees are cutting into your profit and you want a compliant way to offset them without complexity, SuperSonic POS is designed to help.

FAQs

Dual pricing is a pricing model that shows one price for cash payments and another price for card payments. The goal is to help merchants offset processing costs while giving customers clear pricing at checkout.

A cash discount or dual pricing program works best when pricing rules, checkout behavior, and customer notices are handled inside the POS. That helps merchants apply the right price automatically, keep pricing clear, and avoid manual calculations at the register.

Yes. SuperSonic POS can apply the correct cash or card price automatically at checkout based on payment type, helping staff move through transactions without extra steps.

For many high-volume, card-heavy retailers, dual pricing can be a practical alternative to absorbing processing costs. It gives merchants a way to protect margins without simply raising base prices across the board.

Ready to stop absorbing card fees?

See how dual pricing works in real checkout scenarios and whether it’s the right fit for your store.